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Educate. Empower. Act. The mission of Project WET is to reach children, parents, educators and communities of the world with water education. We invite you to join us in educating children about the most precious resource on the planet — water.
It's easy to think that the serious topic of water must be taught in a serious way, but that's not always the case. Humor has its place in education, especially when it comes to reaching young people.
Recently, the New York Times highlighted the proliferation of public service announcements on water conservation on You Tube, noting that "Making one of these [videos] seems to be the school project du jour." With links to videos from Georgia to Singapore, the post showed some of the commonalities between the videos (anthropomorphized toothbrushes and faucets show up a lot, apparently) while showcasing the most unique offerings. The final video they linked to, made by students at the University of North Carolina, Greensboro, makes it clear just how well cheeky humor can work in getting the point across:
Polar bear booty, anyone?